The goal of the project was to develop a cohesive visual system for Ponte Porton's printed materials, building upon the existing logo and the brand's established identity. The design was inspired by the restaurant's atmosphere, local heritage, and culinary offering.
Through a combination of refined typography, custom illustrations, and colors derived from the existing visual identity, a complete range of printed materials was created, including the main menu, cocktail menu, wine list, and additional promotional materials. Particular attention was given to content clarity and visual consistency, ensuring that every piece became a recognizable part of the same brand system.
The goal of the project was to develop a cohesive visual system for Ponte Porton's printed materials, building upon the existing logo and the brand's established identity. The design was inspired by the restaurant's atmosphere, local heritage, and culinary offering.
Through a combination of refined typography, custom illustrations, and colors derived from the existing visual identity, a complete range of printed materials was created, including the main menu, cocktail menu, wine list, and additional promotional materials. Particular attention was given to content clarity and visual consistency, ensuring that every piece became a recognizable part of the same brand system.
